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Old October 2, 2011, 12:51 PM   #23
dickttx
Senior Member
 
Join Date: May 29, 2011
Location: Fort Worth
Posts: 500
Distribution is another area you have to know.
One of my favorite stories is of a friend of mine in the early 70's when bass fishing was exploding.
He decided he wanted to manufacture a lure, so he experimented for some time and finally came up with a nice lure that was not a copy of the standard spinner baits. I did the research for him on taxes, regulations, etc. He got his molds, packaging, etc., and had his wife and kids working on them during the day.
Once he got everything together he took them to a local guy who was the sporting goods distributor to TG&Y in Oklahoma. He sat down and showed him his product and the guy was impressed. He said, OK let me have 100 gross to start with!
My friend nearly fell out of his chair. He said, "I was thinking more like 10 dozen." The guy said, that wouldn't even let me get one to each store!
End of business.
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