Marketing instructors are no less susceptible to urban legend than anyone else is. The story about the Nova simply isn't true.
http://www.eurotrib.com/story/2006/4/11/11436/6550
On the topic at hand, I didn't say marketing and names don't effect people. It's silly to let them effect you on purpose, that's the point.
Why would you intentionally let a name effect your decision? It's the same cartridge whether it's called the 6mm Competition Match or the 6mm Worthless Crap.
It's no skin off my nose, it's still a free country, we all get to use what we want. I'm just saying, such decisions should be based on the objective, not subjective names.