1. COOL FACTOR:> It's not enough that it performs well in every way, as it should, it has to look great as well. If it has some history, mystique, or cachet, all the better.
2. PRICE FACTOR:> Value matters. It has to be a really good deal.
3. FUN FACTOR:> I have to really enjoy shooting it, showing it off, even cleaning it and taking it apart.
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