The Firing Line Forums
Go Back   The Firing Line Forums > The Conference Center > S.W.A.T. Magazine

Reply
 
Thread Tools
Old November 30, 2006, 02:42 AM   #1
Freetacos
Senior Member
 
Join Date: September 20, 2006
Location: California
Posts: 441
Future profit potential of print media

I am curious if SWAT print edition is staying profitable in relation to nonprint media. Will the print edition take up a smaller part of the business as internet media becomes a bigger part of the picture?
Freetacos is offline   Reply With Quote
Old December 4, 2006, 11:10 PM   #2
Rich Lucibella
Staff
 
Join Date: October 6, 1998
Location: South Florida
Posts: 10,165
FT-
The print issues began holding their own 3 years after we took over. The Online PDF's could never support the budget. Though the sales are brisk, the vast majority of people (myself included) prefer to actually handle the magazine.
Rich
__________________
S.W.A.T. Magazine
Weapons, Training and Tactics for the Real World
Join us at TFL or at AR15.com or on Facebook
Rich Lucibella is offline   Reply With Quote
Old December 5, 2006, 03:13 AM   #3
Crosshair
Senior Member
 
Join Date: December 16, 2004
Location: Grand Forks, ND
Posts: 5,320
PDF's are easy to archive in case the original gets damaged. But I have to agree that the print version is much nicer to handle.
__________________
I don't carry a gun to go looking for trouble, I carry a gun in case trouble finds me.
Crosshair is offline   Reply With Quote
Old December 6, 2006, 09:24 PM   #4
VaughnT
Senior Member
 
Join Date: May 30, 2000
Location: Western SC
Posts: 663
I remember watching a debate between two professors, one waxing poetic about the wonders of whole libraries available on the computer. The other just poopoo'd the notion and said that while the knowledge was great, people would never surrender the profound joy of the written word in hand.

He was right. I can't sit through a single chapter on the net, but I'll bury my nose in "the real thing" for hours on end.
__________________
When Reason Fails.....
VaughnT is offline   Reply With Quote
Old December 14, 2006, 02:12 AM   #5
hydrashok407
Junior Member
 
Join Date: November 25, 2006
Location: Benbrook, Texas
Posts: 11
Yeah! Do you know how much trouble it is to lug a laptop to the john???

I just bought my third copy off the newsstand today... I'll say that if it weren't on the newsstand three months ago, I still wouldn't know about the publication (or this website)...

...of course, that might have been a good thing for Y'ALL Nah, just kidding.
hydrashok407 is offline   Reply With Quote
Old January 26, 2007, 08:35 AM   #6
Zephyrnoid
Junior Member
 
Join Date: March 9, 2006
Posts: 9
A perrenial question for all PRINT. I once thought that print would vanish, and there are technologists working on that now. Basically, as long as a printed magazine goes where a tablet computer can't, it will flourish and the properly crafted periodical will profit:
- Public mass transit such as airplanes
- Doctor's waiting rooms and reception areas
- Hotel rooms
- Conferences
- Restrooms
- lying around a room waiting to be read
- Reading material in cabins that lack electricity
- Reading on the beach, in a boat etc.
- passed around the locker room
- clipped
- used to SWAT flies
etc..
Zephyrnoid is offline   Reply With Quote
Reply

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On

Forum Jump


All times are GMT -5. The time now is 08:02 PM.


Powered by vBulletin® Version 3.8.7
Copyright ©2000 - 2014, vBulletin Solutions, Inc.
This site and contents, including all posts, Copyright © 1998-2014 S.W.A.T. Magazine
Page generated in 0.05763 seconds with 7 queries