For literally decades I used a Nikon compact 9X32 pair, then I got the urge for a bigger unit with better low light performance. Optics had undergone major changes since I bought the Nikons. Not just the optic itself had changed but so had the marketing & re-branding process.
I looked at longer eye relief types as I wear glasses & found most binocs now had enough eye relief anyway that I could use just about anything.
Then I started comparing brands (& re-brands)
I ended up with a set of Cabela's "Alpha Extreme" 8X42's & I love them!
They are sold under several brand names for a lot more money, so don't overlook "store brands" nowadays.
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Allan Quatermain: “Automatic rifles. Who in God's name has automatic rifles”?
Elderly Hunter: “That's dashed unsporting. Probably Belgium.”