"I wasn't familiar with the back story on these features..." It does help to understand the reasons for actions, even if we don't agree with the result.
One thing that won't help is boycotting the companies, telling everyone not to buy their products, or making terrorist threats against S&W as one nutcase on another site did.
The first duty of any company to its owners or share holders is to stay in business and make a profit. Both S&W and Ruger did that. I wish it were not necessary to bow to pressure from the loony fringe antis, but we cannot always have the world as we want it.