For the bargain hunter, Mueller 4.5-14X. Excellent optics and quality for the money. I think they're around $130 at discount optics websites.
Try Amazon: http://www.amazon.com/Mueller-APV-4-.../dp/B000SULCTA
I think they have one left.
People are like rifles. Some are tried and true, having great eyes, personality, and fun to be with. Others never seem to hit the mark with you. Still others go off half-cocked. Still, it's nice to know most of them.