Fords v. Lincoln's
Depends on what your taste's are. Some folks drive Fords, some Lincoln's.
My 77/22 was pricey 10-12 years ago, but I do not regret the expense. I shoot it more than any rifle I own, and nothing has changed on it. The mag/feeding remains the same, the trigger is great (Volq sear) and it has stayed zeroed. The quality, appearance and durability is worth it to me. They are .22's that will last several lifetimes even with heavy use.
Some of the .22's at priced lower will not display the reliability, and will wear with heavy use.