I'd like to see a sample that is essentially the current logo, updated to Hi-Def, with the bullet added and a slight look of magnification where the scope is.
In other words, take your current design, change the font of The Firing Line to something more... normal (no offense)... and put the crosshair back wher it was.
Still happily answering to the call-sign Peetza.
The problem, as you so eloquently put it, is choice.
He is no fool who gives what he can not keep to gain what he can not lose.
-Jim Eliott, paraphrasing Philip Henry.