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Old March 26, 2006, 12:04 PM   #5
Denny Hansen
Staff
 
Join Date: June 29, 2001
Location: Prescott Valley, AZ
Posts: 2,361
As Erick mentioned, we have had articles about (and a few written by) teenagers, and probably will on a very limited basis in the future. While we’ve never been afraid of pushing the envelope in several areas, we still must focus on the majority of the folks who buy S.W.A.T.; and truthfully the number of teens is so small they barely figure into the demographics

Starting up a new magazine is a risky proposition. The last figures I saw stated that around 300 new publications are started each year. Out of that, only 10 percent will be around at the end of the year. Only 5-10 will survive two years. This represents an enormous financial risk when you consider staff overheads, printing costs, circulation costs, distribution expenditures, etc., etc. To be completely frank, I doubt the potential audience would justify the risk.

Denny
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